Mismanagement would be the only force at work in Northland closure
March 12, 2024
When I was a student at Northland College in Ashland, Wisconsin, I heard a rumor that our professors were the lowest-paid college faculty in the state. The claim was repeated less as a complaint than a badge of honor: these professionals, many of them leaders in their respective fields, are here because they love their subject matter and want to pass it on to the next generation.
It’s a sentiment I’ve heard countless times since then, having worked in the nonprofit sector for nine years. And this particular claim stood to reason. The professors I met lived frugally, yet embodied a passion for their work that had nothing to do with the salary. Still, it was jarring as a young person to hear that my mentors were not paid well, let alone to be reminded of it on a regular basis.
Now, it seems that the money has run out entirely.
In a press release yesterday, Northland College announced that “[t]he Northland College Board of Trustees has launched an urgent fundraising appeal to raise $12 million by April 3, 2024…If the funding goals are not met, the College will be forced to begin the closure process at the end of this academic year.” Even if these goals are met, the piece continues, the 2024-25 school year will be a “transition year” and “a new Northland model” will emerge on the other side. Major cuts to this institution—the first liberal arts college in the United States to take on an environmental focus—represent the best-case scenario.
Three weeks, and then time will be up. As many alumni and supporters have expressed on the Northland College Facebook page in the last 24 hours, this cannot be a new development. Financial difficulties on this scale might be revealed over years or months, but not weeks. There is not enough time for this campaign to succeed (and it has already failed in terms of the Northland of today). News has come too late of actions that will damage the economy and morale of a struggling community, leave staff to find other work and faculty to take their experience elsewhere, and deny access for thousands of alumni to the place that changed our lives.
The press release doesn’t address the timing, but offers this explanation: “The announcement comes at a time when many small liberal arts colleges across the country face similar financial challenges due to declining enrollment, growing costs of higher education, and decreased financial support [emphasis mine]. Many colleges have been forced to make very difficult decisions that range from dramatic cuts in staffing and programs to outright closure.”
It’s the “forced” part that sickens me. I can name dozens of individuals who earn enough money in a week to sustain a small college for a year. Non-traditional donors and income streams are accessible to an attractive, forward-thinking project like Northland’s. I believe the only “force” at work is mismanagement and the clumsy, obvious attempts that managers make to save face.
Also, this has happened before. Another commonly repeated claim when I started at Northland in 2012 was that the school had been on the verge of closing before the president at the time arrived to set us back on course. This story is familiar in both education and nonprofit settings—which is why the idea of an “urgent” funding deadline is laughable at best.
Yet, the message from the Board of Trustees is that donors are responsible for the outcome from now on. If donors can’t rally to save Northland, then all solutions will have been exhausted. Incidentally, a movement of small donors could be an excellent scapegoat. If they succeed, they create positive press leading to the acceptance of the Board’s best-case scenario. If they fail, then “decreased financial support” can be blamed for the whole situation.
How long have the Trustees been bemoaning a lack of interest in the liberal arts? Long enough, I would think, to come up with one solution besides a last-ditch effort.
I don’t mean to dispute that a trend exists. Where I live in southwestern Wisconsin, residents are still grieving the closure of the nearest two-year public campus. A university official has cited “current market realities” as the driving force for this decision. Although Northland’s situation is different, both stories point to the same moral: there is little creativity, and quite a lot of blame, at work among the leaders of small colleges. Perhaps there is also a lack of enthusiasm for faculty-led education; for ecological and interdisciplinary thought; for place-based rather than remote learning; for subject areas that don’t traditionally lead to wealth but instead create a better future for all.
Even in this Information Age, our leaders only value knowledge to the extent that it matches “current market realities.” I should have taken that rumor for what it was: a warning of the priorities governing my beloved Northland.
References:
Northland College Seeks $12 million to Avoid Closure, Reimagine its Future
Funding a New Northland for a Sustainable Future
UW-Platteville Richland campus to close, other branch campuses asked to evaluate futures